Thursday, August 2, 2012
Nissan fail
My wife was driving along one day and our Nissan Pathfinder transmission broke down. This happened in fast traffic and with my baby in the back, not exactly the safest situation. This is a known issue, seemingly a crack happens in the radiator that spills into the transmission fluid rendering the transmission useless. So Nissan extended the drivetrain warranty to 80,000 miles, problem is my Pathfinder has 90,000 miles. Call me crazy but why does a known design flaw become my problem ever? Wear and tear is one thing, design flaws are another. I'm going from one of Nissan's biggest fans to never wanting to buy a Nissan again. Nissan is failing to recall this known problem or at the very least help me not become a hater. What a lost opportunity. Nissan failed. Here's the kicker, I was about to buy a second Nissan, obviously their reaction won't allow me to do that now.
I called Nissan to see what they can do and I have received nothing but juniors who are not allowed to deviate from a script. The supervisor is not interested in connecting with me, it's so obvious they are taking a head in the sand approach. Is this really happening, especially after the Toyota pedal recall implications.
Here is the proof this is not a isolated incident
http://www.carcomplaints.com/news/2012/nissan-transmission-investigation-possible.shtml
Wednesday, June 13, 2012
strongamil ad demo
Dynamic B2B Ad Creative
If you work for a medium to large company and view this ad from your company internet connect, the ad will dynamically place your company name in the creative. If you view this from your home Wifi, there is no B2B identity available.Wednesday, January 11, 2012
British Airways Fail
I had the privilige of having my parents here for the holidays but my dad told me he bought 3 tickets when they only needed two tickets. In booking online My dad didn't use my mums first name in the exact way as it was on her passport, he corrected it minutes later and still had to buy a 3rd ticket!!!! Really?
I have all the details if anyone at BA wants to make this right?
I have all the details if anyone at BA wants to make this right?
Tuesday, May 17, 2011
1st party data
There is a very interesting trend occurring within the Real Time Bidding (RTB) space that deserves to be noted.
Large advertisers with very large 1st party data pools are currently utilizing DSP's to manage their retargeting campaigns. But there is a trend where these large advertisers are starting to go direct to Exchanges in addition to their DSP method. This allows us a few interesting deductions:
* Retargeting campaigns are very successful (ok no rocket science here)
* Large cookie pool owners, want more of that success
* DSP's are hitting a ceiling and somehow are leaving unsold wanted users on the table at the large exchanges
But wait, DSP's are suppose to offer global frequency capping across all exchanges and be a one stop shop. Why then are large cookie pool owners going direct to Exchanges over and above what they are doing with DSP's
Is the DSP algorithm distributing wanted users across multiple advertisers? This isn't a huge deal for a SMB advertiser, but the larger advertisers are saying, hey, we know there are more of our wanted users our there and we will go direct to Exchanges to get them?
I don't have all the answers, but suffice it to say if this is a trend, it will have large implications. I would love to hear any and all opinions on this topic.
Large advertisers with very large 1st party data pools are currently utilizing DSP's to manage their retargeting campaigns. But there is a trend where these large advertisers are starting to go direct to Exchanges in addition to their DSP method. This allows us a few interesting deductions:
* Retargeting campaigns are very successful (ok no rocket science here)
* Large cookie pool owners, want more of that success
* DSP's are hitting a ceiling and somehow are leaving unsold wanted users on the table at the large exchanges
But wait, DSP's are suppose to offer global frequency capping across all exchanges and be a one stop shop. Why then are large cookie pool owners going direct to Exchanges over and above what they are doing with DSP's
Is the DSP algorithm distributing wanted users across multiple advertisers? This isn't a huge deal for a SMB advertiser, but the larger advertisers are saying, hey, we know there are more of our wanted users our there and we will go direct to Exchanges to get them?
I don't have all the answers, but suffice it to say if this is a trend, it will have large implications. I would love to hear any and all opinions on this topic.
Friday, December 4, 2009
Real-time data stream for Lake Tahoe Basin scientists
http://www.tahoedailytribune.com/article/20091204/NEWS/912049999/1056&parentprofile=1056
SOUTH LAKE TAHOE, Calif. — Imagine a bird's eye-view of Tahoe on a sunny summer day — a wide expanse of blue speckled with boats.
Imagine that same view, but over an area of stream-zone restoration as it morphs over time.
Now imagine how the view would look in the case of a catastrophic wildfire, watching how the speed and direction of the wind influences the flames' path.
Scientist have tried for years to find funding for a high-speed network of sensors and cameras to monitor the basin. Through a recent partnership with a Sony Europe and a group of middle school students from Meadow Vista, Calif., that technology is now a reality.
SOUTH LAKE TAHOE, Calif. — Imagine a bird's eye-view of Tahoe on a sunny summer day — a wide expanse of blue speckled with boats.
Imagine that same view, but over an area of stream-zone restoration as it morphs over time.
Now imagine how the view would look in the case of a catastrophic wildfire, watching how the speed and direction of the wind influences the flames' path.
Scientist have tried for years to find funding for a high-speed network of sensors and cameras to monitor the basin. Through a recent partnership with a Sony Europe and a group of middle school students from Meadow Vista, Calif., that technology is now a reality.
Monday, October 26, 2009
real-time applications as key driver in consumer data consumption
Extract from Sandvine Report
The 2009 report findings include a dramatic increase in consumer behavior towards real-time "experience now" applications and away from bulk download "experience later" applications. Compared to last year's results, real-time entertainment traffic (video and audio streaming, Flash media, peercasting, placeshifting) accounts for 26.6 per cent of total traffic in 2009, up from 12.6 per cent in 2008. Overall, the "experience now" applications (real-time entertainment and real-time communications, such as social networking, VoIP and gaming) continue their domination of peak evening hours, with usage growing substantially from 17.7 per cent in 2008 to 32.8 per cent in 2009.
"We live in a 'right here right now' society and that translates into time-sensitive gigabits," said Dave Caputo, Sandvine co-founder, president and CEO. "As more and more consumers rely on their Internet connection for on-demand entertainment it is increasingly necessary to protect their quality of experience. A key element for minimizing customer churn and increasing consumer satisfaction will be improving quality of experience, especially in times of congestion when these real-time applications are being utilized the most and are the most sensitive to latency and jitter."
The 2009 report findings include a dramatic increase in consumer behavior towards real-time "experience now" applications and away from bulk download "experience later" applications. Compared to last year's results, real-time entertainment traffic (video and audio streaming, Flash media, peercasting, placeshifting) accounts for 26.6 per cent of total traffic in 2009, up from 12.6 per cent in 2008. Overall, the "experience now" applications (real-time entertainment and real-time communications, such as social networking, VoIP and gaming) continue their domination of peak evening hours, with usage growing substantially from 17.7 per cent in 2008 to 32.8 per cent in 2009.
"We live in a 'right here right now' society and that translates into time-sensitive gigabits," said Dave Caputo, Sandvine co-founder, president and CEO. "As more and more consumers rely on their Internet connection for on-demand entertainment it is increasingly necessary to protect their quality of experience. A key element for minimizing customer churn and increasing consumer satisfaction will be improving quality of experience, especially in times of congestion when these real-time applications are being utilized the most and are the most sensitive to latency and jitter."
Sunday, October 25, 2009
Is Real-Time Really Happening?
Where there is a challenge there is an opportunity. Take the complexity surrounding Real-Time web opportunities; if you think its clear cut, check out how confused Wall Street is here this of course proves it’s still early enough to have opportunity, so dig in a little deeper:
There are many Real-Time examples none more overused than the update feature in Twitter or Facebook. Gone are the days when you had to check your email for messages from colleagues or friends, in the real-time web, as your buddy or client is writing an email, you can see it appearing while it is written, at least this is the Google Wave interpretation of real-time messaging. A more present time example: you’re watching TV at 11pm at night, and you get a text on your phone notifying you about a semi-important email from your boss or client. This is normal procedure today and it is an example of real-time notifications, Real-time is here, it kind of snuck up on us, and now it’s poised to become the elephant in the room, though Wall Street doesn’t really understand it yet.
There are billions of dollars in Real-Time productivity opportunity for 1st world economies and of course a couple of Real-Time startups will 2 years from now exit like gods from the rat race with millions of dollars in the glove box of their Tesla. But there are many more opportunities lurking, and below are a few examples where real-time is currently making an impact:
1. Disaster relieve organizations like the Red Cross, can get the word out sooner and supply information and aid faster and in-turn save lives
2. Law Enforcement: It’s not long since we have seen Amber alerts deployed on California freeways, letting the public know a child has been taken by someone in a certain vehicle type with x number plate. Today, once a number plate is known, with a few phone calls an Amber alert can be produced. But now, pepper in multiple updates from the public, add data processing and law enforcement can react to public unfolding situations quicker. There must be a start-up working on this already?
3. Real-Time Search: The recent news about Twitter and Facebook allowing Bing and Google access to their real-time streams only proves how important this has become, now of course start-ups in this area will need to demonstrate more value than Bing and Google(or complementary value), look for acquisitions here by the end of 2010. There is more to real-time search than Facebook and Twitter, albeit they are a necessary catalyst right now.
4. Micro Payments: Is Real-Time consumption the tipping point for Micro Payments ? If the DSL providers added a few dollars per DSL bill, and then dispersed them to the most traveled websites, this would make it invisible to the user, but would allow real content producers to be rewarded for the best content. Making tiny automatic payments as you surf the web, seems like a very democratic way for the best sites to keep the lights on, without having to rely completely on an advertising model. Real-Time payments for Real-Time consumption, will Real-Time help Micro Payments be adopted, I would love some informed opinions here?
5. Real-time Analytics: Anyone close to the Social Media space knows monitoring is an important and first step for any individual or brand who wants to get their Social Media feet wet. While Social Media is a very broad term, Real-Time Analytics is today a much more specific emerging discipline. Right now, at this moment in time, what is happening in your social media world, and more importantly, how you can use that information to affect positive change in the subsequent minute? Real-time analytics is a brave new challenge, we have put line graphs on walls since the Stone Age, so we inherently understand two dimensional charting, real-time charting has never really been consumed by the public, and it most likely will have a profound impact on business and society. Real-Time Charting is like the difference between a Two Dimensional Chart and a 3D chart, except the 3rd dimension is time in motion. More on this later, but Real-Time data visualization is very intriguing. Di-Ann Eisnor has an active project as we speak, and I can’t wait to hear more from Di-Ann soon.
6. Real-Time Transportation Updates: Bus Stops are now giving the public real-time updates, and I am not just talking about us folks with data plans on our phones. This is truly a public service for the masses. Waze is heading in an intelligent app direction where our smart-phones will tell us if we should, drive, walk or take the bus to work, and while we are on route to work, the app will re-route you based on real-time updates from multiple sources. Updating directions based on unfolding variables, is so much more compelling than checking the traffic on TV before you leave the house.
7. Real-Time Content Distribution: If you are in the business of creating content you’ll know that within the first few hours your content item will receive half of the total traffic for the life of that item (more from Post Rank on this later). With the growing importance of Real-Time Search and Real-Time consumption, it becomes increasingly critical to ensure your content is getting pushed to more delivery channels, and as quickly as possible. Think about monitoring the social web as a first step, distributing to the social web with a complete tool set, is a necessary next stage. While Radian6 has made a name for itself in monitoring, what is the result of that information, what are the possible action items; intelligent distribution is part of that answer?
I have only begun this list, please respond with feedback and more present and future examples…
There are many Real-Time examples none more overused than the update feature in Twitter or Facebook. Gone are the days when you had to check your email for messages from colleagues or friends, in the real-time web, as your buddy or client is writing an email, you can see it appearing while it is written, at least this is the Google Wave interpretation of real-time messaging. A more present time example: you’re watching TV at 11pm at night, and you get a text on your phone notifying you about a semi-important email from your boss or client. This is normal procedure today and it is an example of real-time notifications, Real-time is here, it kind of snuck up on us, and now it’s poised to become the elephant in the room, though Wall Street doesn’t really understand it yet.
There are billions of dollars in Real-Time productivity opportunity for 1st world economies and of course a couple of Real-Time startups will 2 years from now exit like gods from the rat race with millions of dollars in the glove box of their Tesla. But there are many more opportunities lurking, and below are a few examples where real-time is currently making an impact:
1. Disaster relieve organizations like the Red Cross, can get the word out sooner and supply information and aid faster and in-turn save lives
2. Law Enforcement: It’s not long since we have seen Amber alerts deployed on California freeways, letting the public know a child has been taken by someone in a certain vehicle type with x number plate. Today, once a number plate is known, with a few phone calls an Amber alert can be produced. But now, pepper in multiple updates from the public, add data processing and law enforcement can react to public unfolding situations quicker. There must be a start-up working on this already?
3. Real-Time Search: The recent news about Twitter and Facebook allowing Bing and Google access to their real-time streams only proves how important this has become, now of course start-ups in this area will need to demonstrate more value than Bing and Google(or complementary value), look for acquisitions here by the end of 2010. There is more to real-time search than Facebook and Twitter, albeit they are a necessary catalyst right now.
4. Micro Payments: Is Real-Time consumption the tipping point for Micro Payments ? If the DSL providers added a few dollars per DSL bill, and then dispersed them to the most traveled websites, this would make it invisible to the user, but would allow real content producers to be rewarded for the best content. Making tiny automatic payments as you surf the web, seems like a very democratic way for the best sites to keep the lights on, without having to rely completely on an advertising model. Real-Time payments for Real-Time consumption, will Real-Time help Micro Payments be adopted, I would love some informed opinions here?
5. Real-time Analytics: Anyone close to the Social Media space knows monitoring is an important and first step for any individual or brand who wants to get their Social Media feet wet. While Social Media is a very broad term, Real-Time Analytics is today a much more specific emerging discipline. Right now, at this moment in time, what is happening in your social media world, and more importantly, how you can use that information to affect positive change in the subsequent minute? Real-time analytics is a brave new challenge, we have put line graphs on walls since the Stone Age, so we inherently understand two dimensional charting, real-time charting has never really been consumed by the public, and it most likely will have a profound impact on business and society. Real-Time Charting is like the difference between a Two Dimensional Chart and a 3D chart, except the 3rd dimension is time in motion. More on this later, but Real-Time data visualization is very intriguing. Di-Ann Eisnor has an active project as we speak, and I can’t wait to hear more from Di-Ann soon.
6. Real-Time Transportation Updates: Bus Stops are now giving the public real-time updates, and I am not just talking about us folks with data plans on our phones. This is truly a public service for the masses. Waze is heading in an intelligent app direction where our smart-phones will tell us if we should, drive, walk or take the bus to work, and while we are on route to work, the app will re-route you based on real-time updates from multiple sources. Updating directions based on unfolding variables, is so much more compelling than checking the traffic on TV before you leave the house.
7. Real-Time Content Distribution: If you are in the business of creating content you’ll know that within the first few hours your content item will receive half of the total traffic for the life of that item (more from Post Rank on this later). With the growing importance of Real-Time Search and Real-Time consumption, it becomes increasingly critical to ensure your content is getting pushed to more delivery channels, and as quickly as possible. Think about monitoring the social web as a first step, distributing to the social web with a complete tool set, is a necessary next stage. While Radian6 has made a name for itself in monitoring, what is the result of that information, what are the possible action items; intelligent distribution is part of that answer?
I have only begun this list, please respond with feedback and more present and future examples…
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